2007 (published)


publication of Neiman-Marcus Pop Up Book to

celebrate the store's 100th Anniversary.  With

seven spreads, each designed to highlight a famous

aspect of the store's history and traditions.  All

original photography, with many challenges including

photographing some elements from the front and

back simultaneously, including the model.


Spread design and all original photography / Geof Kern

Creative Director for Neiman-Marcus / Tim Flannery

Paper Engineer / Kees Moerbeek, Netherlands

Post and die cut paths / Imaginary Lines

Principal model / Ruslana Korshunova (1987-2008)

Publisher / Melcher Media New York




examples of sketches by Kern of spread ideas

and animation features for review and approval

by Neiman-Marcus 2005-06